{"title":"Featured BF Sale","description":"","products":[{"product_id":"reynolds-tr-367-carbon-e-mtb-wheelset","title":"Reynolds TR 367 Carbon E-MTB Wheelset","description":"\u003ch2 class=\"from-description-field\"\u003eReynolds TR 367 Carbon E-MTB Wheelset\u003c\/h2\u003e\n\u003cp\u003eFeaturing a carbon fibre rim construction, this electric mountain bike (E-MTB) wheelset gives riders a superb balance of stiffness, strength and an overall lower weight on their ride. Thanks to its asymmetric rim profile, this model also provides a stronger wheel through more even spoke tension. This means that you'll benefit from fantastic toughness and stability when climbing and when it's time to descend down the trail, you won't have to worry about any excess grams holding you back. Coming equipped with high-quality Sapim E-Lite spokes and a Reynolds TRE hub, this wheelset is engineered to handle the increased speeds and torque levels that are associated with electric mountain bike riding.\u003c\/p\u003e\n\u003ch3\u003eCarbon E-MTB Wheelset with Reynolds TRE Hubs\u003c\/h3\u003e\n\u003cp\u003eThe TRE series is designed specifically for the demands of the more refined generation of e-mountain bikes, which allow you to cover steeper terrain in a shorter time, allowing grinders to go further, faster. Since more miles mean greater wear, Reynold's built its robust TRs rims to an electric bike (e-bike) specific hub using 32 e-bike specific spokes and brass nipples. The result is a lightweight wheel for riders demanding top performance from their new machines.\u003c\/p\u003e\n\u003cp\u003e- Asymmetric rim profile provides a stronger wheel through more even spoke tension\u003c\/p\u003e\n\u003cp\u003e- Built with Sapim E-Lite spokes which use 2.3mm spoke head and durable brass nipples\u003c\/p\u003e\n\u003cp\u003e- Reynolds TRE hub\u003c\/p\u003e\n\u003cp\u003e- 6 pawl, full inline engagement for ultimate drive mechanism durability\u003c\/p\u003e\n\u003cp\u003e- 10 degrees of engagement\u003c\/p\u003e\n\u003cp\u003e- Short steel pawls and reinforced ratchet ring area provide greater durability and strong engagement\u003c\/p\u003e\n\u003cp\u003e- 5 bearing rear hub design (3 bearings in freehub) help to disperse the increased load from e-bike motor\u003c\/p\u003e\n\u003cp\u003e- Chromoly steel axle and freehub body for increased durability\u003c\/p\u003e\n\u003cp\u003e- Reinforced IS-6 disc mount for increased durability\u003c\/p\u003e\n\u003cp\u003e- Cooling fins behind brake mount for heat dissipation\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003cbr\u003eRim Material: Asymmetric Carbon Fibre\u003cbr\u003eAxle Size: Front: 15x110mm; Rear: 12x157mm\u003cbr\u003eUse: E-MTB\u003cbr\u003eRim Width: Inner: 36mm; Outer: 42mm\u003cbr\u003eRim Depth: 26mm\u003cbr\u003eFreehub Type: Multiple options available to select separately\u003cbr\u003eSpoke Type: Sapim E-Lite JB\u003cbr\u003eSpoke Count: Front: 32; Rear: 32\u003cbr\u003eSpoke Pattern: Front: 3x; Rear: 3x\u003cbr\u003eHub: Front: Reynolds Hub TRe; Rear: Reynolds Hub TRe\u003cbr\u003eNipple: External Brass\u003cbr\u003eEngagement: 10°\u003cbr\u003ePawl: 6\u003cbr\u003eBrake Compatibility: 6-bolt disc brake\u003cbr\u003eDecal: Blue\/Yellow vinyl\u003cbr\u003eIncluded: 2x45mm Tubeless Valve Stems, End Caps (15mm FT\/12x142mm RR installed), 30mm Tubeless Tape installed and Reynolds Owner's Manual\u003cbr\u003eWheel Size: 27.5\"\u003cbr\u003eSingle or Pair: Pair\u003cbr\u003eWeight: 2150g (pair)\u003cbr\u003eManufacturer's Part Numbers:\u003cbr\u003eR-WC-79996 Black 27.5\" Shimano Micro Spline\u003cbr\u003eR-WC-78927 Black 27.5\" SRAM XD\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eSpecs:\u003c\/strong\u003e\u003cbr\u003eColour: Black\u003cbr\u003eWheel Size: 27.5\" (650b)\u003cbr\u003eOption: XD, Microspline\u003cbr\u003eSpeed: 10\/11\/12 Speed, 12 Speed\u003c\/p\u003e","brand":"Reynolds","offers":[{"title":"SRAM XD","offer_id":43985152573664,"sku":null,"price":640.0,"currency_code":"GBP","in_stock":true},{"title":"Shimano MS","offer_id":43985152606432,"sku":null,"price":640.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6896\/2742\/files\/download_e10fa33e-c4cd-4552-b23b-3a96718c5706.png?v=1682359267"},{"product_id":"sram-crankset-sx-eagle-boost-148-dub-12s-with-direct-mount-32t-x-sync-2-steel-chainring-a1","title":"SRAM CRANKSET SX EAGLE BOOST 148 DUB 12S WITH DIRECT MOUNT 32T X-SYNC 2 STEEL CHAINRING A1","description":"Sram: \u003cp\u003eMultiple price-point options to allow you to hit the group price you need to build a better bike. 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We precisely targeted lower rise options for a more efficient and aggressive position on the bike. To do this, we took an oversized 35mm bore platform and dispersed the load over an 800mm width.\u003c\/p\u003e\n\u003cp\u003eIt was critical for us to keep the weight down without sacrificing strength, this is where our unique, proprietary gradient butting technology shines and gives DEITY the upper hand, allowing us to remove excess material in areas of less stress and fatigue, which alleviates the harsh, unforgiving ride felt in other 35mm bore handlebars on the market. 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We then add material to areas of grater stress and fatigue to increase the long-term strength and durability, giving you more confidence to chase new experiences and adventure father.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMaterial: 7075 T73 Aluminium\u003c\/li\u003e\n\u003cli\u003eWidth: 800mm\u003c\/li\u003e\n\u003cli\u003eBore\/Clamp Diam.: 35mm\u003c\/li\u003e\n\u003cli\u003eRise: 15mm\/25mm\u003c\/li\u003e\n\u003cli\u003eWeight: 303g\/306g\u003c\/li\u003e\n\u003cli\u003eSweep: 9 Degree Back \/ 5 Degree Up.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"DEITY","offers":[{"title":"BLUE \/ 800MM","offer_id":46130643173600,"sku":"DE26RDGLN25BL","price":82.0,"currency_code":"GBP","in_stock":false},{"title":"BRONZE \/ 800MM","offer_id":46130643206368,"sku":"DE26RDGLN25BZ","price":82.0,"currency_code":"GBP","in_stock":false},{"title":"ORANGE \/ 800MM","offer_id":46130643239136,"sku":"DE26RDGLN25OG","price":82.0,"currency_code":"GBP","in_stock":false},{"title":"PURPLE \/ 800MM","offer_id":46130643271904,"sku":"DE26RDGLN25PU","price":82.0,"currency_code":"GBP","in_stock":false},{"title":"RED \/ 800MM","offer_id":46130643304672,"sku":"DE26RDGLN25RD","price":82.0,"currency_code":"GBP","in_stock":false},{"title":"STEALTH \/ 800MM","offer_id":46130643337440,"sku":"DE26RDGLN25ST","price":82.0,"currency_code":"GBP","in_stock":false},{"title":"TURQUOISE \/ 800MM","offer_id":46130643370208,"sku":"DE26RDGLN25TQ","price":82.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6896\/2742\/files\/DE26RDGLN25_37777.jpg?v=1722632898"},{"product_id":"deity-skywire-carbon-handlebar-35mm-bore-15mm-rise","title":"DEITY SKYWIRE CARBON HANDLEBAR 35MM BORE, 15MM RISE","description":"\u003cp\u003eDEITY:\u003c\/p\u003e\n\u003cp\u003e15mm RISE \/ 800mm WIDTH \/ TRAIL \/ ENDURO \/ ALL MTN\u003c\/p\u003e\n\u003cp\u003eAfter years of research and development in our quest to perfect the 35mm bore handlebar, DEITY has created the best feeling line of carbon handlebars to date. Gone are the days of blown out hands and arm pump after a day of riding on your 35mm bore handlebars.\u003c\/p\u003e\n\u003cp\u003eIt’s no secret that our industry is notorious for ever-changing standards just for the sake of new sales, but DEITY has never believed in creating new products unless it improves the rider’s experience. Because of this, we aren’t always the first ones to jump on a new trend… we’ll never make our customers our test subjects, and we have taken the time to find out exactly how the 35mm bore application can be optimized to benefit riders.\u003c\/p\u003e\n\u003cp\u003eWe challenge you to experience the difference on the all-new SKYWIRE carbon trail handlebar, perfectly built at 800mm wide with 15mm and 25mm rise options for the perfect custom fit. 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The fit is tight and right, and with a  dial-adjustable fit system, this thing is staying put, no matter how rad you get.\u003c\/p\u003e\u003cp\u003eFEATURES\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAction Fit - Designed for street and skate helmets, this streamlined fit system offers an adjustable, secure fit with the turn of a dial\u003c\/li\u003e\n\u003cli\u003e10 vents\u003c\/li\u003e\n\u003cli\u003eCE EN1078, ASTM F1492-08 (Skate) certified\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCONSTRUCTION\u003cbr\u003eABS hard plastic shell with EPS liner\u003c\/p\u003e\u003cp\u003eFIT SYSTEM\u003cbr\u003eAction Fit - Designed for street and skate helmets, this streamlined fit system offers an adjustable, secure fit with the turn of a dial\u003c\/p\u003e\u003cp\u003eVENTILATION\u003cbr\u003e10 vents\u003c\/p\u003e\u003cp\u003eWEIGHT\u003cbr\u003e423 grams (size S)\u003c\/p\u003e  ","brand":"Bell","offers":[{"title":"NW GLOSS GUNMETAL \/ XS 49-53CM","offer_id":46149000593632,"sku":"BEH7129033","price":22.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6896\/2742\/files\/BEHSPA_47558.jpg?v=1722974179"},{"product_id":"bell-4forty-air-mips-mtb-helmet","title":"BELL 4FORTY AIR MIPS MTB HELMET","description":"Bell: \u003cp\u003e\u003cstrong\u003eTRAIL LIFE\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eThe 4Forty Air MIPS is equipped with pro-level features yet designed with the privateer in mind.\u003c\/p\u003e\u003cp\u003eWith a sleek new shell design and 3-position visor, the benefits aren’t just visibly rad but functionally significant for increased air ventilation, effective sweat management, and better goggle compatibility.\u003c\/p\u003e\u003cp\u003eOur Float Fit™ system, built-in Sweat Guide™, and anti-microbial Ionic+ padding ensures all-day comfort, while integrated MIPS and extended hard-shell coverage helps you stay committed in all shred conditions.\u003c\/p\u003e\u003cp\u003eUpgrades like eyewear ports, a Fidlock® magnetic buckle, and premium straps make the 4Forty Air MIPS your go-to for daily trail riding life.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eFEATURES\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e- ROTATIONAL ENERGY MANAGEMENT\u003cbr\u003e- MIPS® (integrated with fit system)\u003cbr\u003e- 3-Position Adjustable Visor\u003cbr\u003e- Goggle Gripper\u003cbr\u003e- Eyewear Ports\u003cbr\u003e- Fidlock® Magnetic Buckle\u003cbr\u003e- No-Twist Tri-Glides™\u003cbr\u003e- Sweat Guide™\u003cbr\u003e- Ionic+™ Comfort Padding\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eCONSTRUCTION\u003c\/strong\u003e\u003cbr\u003e- Fusion In-Mold Polycarbonate Shell\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eFIT SYSTEM\u003c\/strong\u003e\u003cbr\u003e- Float Fit™(integrated with MIPS)\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eWEIGHT\u003c\/strong\u003e\u003cbr\u003e- 360 grams (size M)\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSIZES\u003c\/strong\u003e\u003cbr\u003e- S 52–56 cm\u003cbr\u003e- M 55–59 cm\u003cbr\u003e- L 58–62 cm\u003cbr\u003e- XL 61–65 cm (select colors)\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCERTIFICATIONS\u003c\/strong\u003e\u003cbr\u003e- CE EN1078\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eVENTS\u003c\/strong\u003e\u003cbr\u003e- 14\u003c\/p\u003e","brand":"Bell","offers":[{"title":"MATTE BLACK CAMO \/ L 58-62CM","offer_id":46149002035424,"sku":"BEH7138536","price":64.0,"currency_code":"GBP","in_stock":false},{"title":"MATTE BLACK \/ L 58-62CM","offer_id":55637224292726,"sku":"BEH7139322","price":64.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6896\/2742\/files\/BEH4FOAM_MATTE_BLACK.jpg?v=1747213844"},{"product_id":"bell-4forty-air-mips-pad-kit","title":"BELL 4FORTY AIR MIPS PAD KIT","description":"Bell: \u003cp\u003ePad kit for the Bell 4Forty Air MIPS\u003c\/p\u003e","brand":"Bell","offers":[{"title":"BLACK \/ S","offer_id":46149015503072,"sku":"BEHSP7145017","price":10.0,"currency_code":"GBP","in_stock":true},{"title":"BLACK \/ L","offer_id":46149015568608,"sku":"BEHSP7145019","price":10.0,"currency_code":"GBP","in_stock":false},{"title":"BLACK \/ XL","offer_id":46149015601376,"sku":"BEHSP7145020","price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6896\/2742\/files\/BEHSP7145017_52527.jpg?v=1722974399"},{"product_id":"sram-s500-brake-lever-set-aluminum-levers-for-drop-bars-black","title":"SRAM S500 BRAKE LEVER SET ALUMINUM LEVERS FOR DROP BARS BLACK","description":"Sram: \u003cp\u003eThe Single speeder s choice.\u003c\/p\u003e\u003cp\u003eThe new SRAM 900 and 500 brake levers are the perfect match for riders needing only a single gear. Available with a unidirectional carbon or aluminum lever, the new SRAM brake levers are fully compatible with SRAM Red, SRAM Force and SRAM Rival brake calipers.\u003c\/p\u003e  ","brand":"Sram","offers":[{"title":"Default Title","offer_id":46149051285728,"sku":"BLR50AB","price":62.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6896\/2742\/files\/BLR50AB_7830.jpg?v=1722974786"},{"product_id":"sram-brake-caliper-force-d1","title":"SRAM BRAKE CALIPER FORCE D1","description":"Sram: \u003cp\u003eFit for modern times. The updated SRAM Force® brakeset pairs mechanical rim braking with our wireless Force eTap AXS™ group. The dual pivot design also accounts for wider road tires without compromising braking power.\u003c\/p\u003e\u003cp\u003eTHINGS TO REMEMBER\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eDual pivot design increases braking power and enhances progressive feel\u003c\/li\u003e\n\u003cli\u003eWider clearance for modern tires and wheelsets (up to 28c)\u003c\/li\u003e\n\u003cli\u003eUpdated finish to match SRAM Force eTap AXS™\u003c\/li\u003e\n\u003cli\u003eIncludes SwissStop pads: Platinum Flash Pro pad (carbon rims) or BHP pad (aluminum rims)\u003c\/li\u003e\n\u003c\/ul\u003e  \u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eSPECIFICATIONS\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eBrake type:\u003c\/strong\u003e Mechanical\u003cbr\u003e\u003cstrong\u003ePad type: \u003c\/strong\u003eCartridge\u003cbr\u003e\u003cstrong\u003eNut length (Rim brake):\u003c\/strong\u003e 10mm, 16mm\u003cbr\u003e\u003cstrong\u003eReach (RB): \u003c\/strong\u003eStandard\u003cbr\u003e\u003cstrong\u003eNoodle bend (degrees):\u003c\/strong\u003e n\/a\u003cbr\u003e\u003cstrong\u003eStance: \u003c\/strong\u003en\/a\u003cbr\u003e\u003cstrong\u003eCompat - Cable pull:\u003c\/strong\u003e Cantilever\/Road\u003cbr\u003e\u003cstrong\u003eBoss spacer (mm): \u003c\/strong\u003en\/a\u003cbr\u003e\u003cstrong\u003eColor (RB): \u003c\/strong\u003eGrey\u003cbr\u003e\u003cstrong\u003eOrientation:\u003c\/strong\u003e Front, Rear\u003cbr\u003e\u003cstrong\u003eHose length (mm):\u003c\/strong\u003e n\/a\u003cbr\u003e\u003cstrong\u003eHardware Stainless:\u003c\/strong\u003e Steel\u003c\/p\u003e","brand":"Sram","offers":[{"title":"BLACK \/ REAR","offer_id":46151950074080,"sku":"BRR8023000","price":56.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6896\/2742\/files\/BRR8023_36616.jpg?v=1723034740"},{"product_id":"sram-gx-eagle-axs-rear-derailleur-12-speed-lunar-max-52t-battery-not-included","title":"SRAM GX Eagle AXS Rear Derailleur 12 Speed Lunar Max 52T (Battery Not Included)","description":"Sram: \u003cp\u003eRiders want a derailleur that shifts on command, whether under climbing load or sprinting to the stage finish. The GX Eagle AXS derailleur gets it done with everything you have come to expect from our AXS connect components. The GX Eagle AXS derailleur is smart enough to protect itself thanks to its incredibly resilient Overload Clutch. Engineered with a variety of rider preferences in mind, it is compatible with our new expanded range 10-52t cassette as well as our 10-50t cassette. Showcasing its lineage from the proven GX Eagle mechanical line, the GX Eagle AXS derailleur is there for one thing - to do the job.\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eFEATURES\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eAXS enabled componentry software that makes it possible to both program and personalize new SRAM and RockShox components Eagle technology\u003c\/li\u003e\n\u003cli\u003eOverload Clutch protection\u003c\/li\u003e\n\u003cli\u003eFinished with the GX Eagle master colorway\u003c\/li\u003e\n\u003cli\u003eBattery sold separately\u003c\/li\u003e\n\u003c\/ul\u003e  \u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eSPECIFICATIONS\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eSpeed (RD):\u003c\/strong\u003e 12s\u003cbr\u003e\u003cstrong\u003eCable pull ratio:\u003c\/strong\u003e n\/a\u003cbr\u003e\u003cstrong\u003eCage (RD):\u003c\/strong\u003e n\/a\u003cbr\u003e\u003cstrong\u003eMax tooth:\u003c\/strong\u003e 52\u003cbr\u003e\u003cstrong\u003eColor (RD):\u003c\/strong\u003e Lunar\u003cbr\u003e\u003cstrong\u003ePulley bearings material:\u003c\/strong\u003e Steel\u003cbr\u003e\u003cstrong\u003eCage material (RD):\u003c\/strong\u003e Steel\u003c\/p\u003e","brand":"SRAM","offers":[{"title":"LUNAR \/ 12","offer_id":55110397526390,"sku":"RD8151000","price":365.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6896\/2742\/files\/RD8151000_49231.jpg?v=1735321225"},{"product_id":"sram-x01-rear-derailleur-type-2-1-11-speed-black","title":"SRAM X01 Rear Derailleur - Type 2.1- 11 Speed - Black","description":"Sram: \u003cp\u003e\u003cstrong\u003eACTION HERO\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThanks to its  ‚horizontal parallelogram ‚ Ă‚Âť design, X-HORIZON can keep the chain gap the same across all 11 gears. By taking vertical movement out of the equation, this design doesnt just make shifting faster- Ă‚Âťit reduces shift force and eliminates ghost shifting. ROLLER BEARING CLUTCH technology reduces bounce and chain slap. CAGE LOCK technology makes wheel removal and installation easier than ever before.\u003c\/p\u003e\u003cp\u003ePaired with the X01 shifter, the X-HORIZON RD forms the backbone of X-ACTUATION technology: the key to totally smooth shifting action.\u003c\/p\u003e","brand":"SRAM","offers":[{"title":"BLACK \/ 11 SPEED \/ 11","offer_id":55110399525238,"sku":"RDP8064000","price":154.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6896\/2742\/files\/RDP8064000_18045.jpg?v=1735321288"},{"product_id":"race-face-turbine-handlebar","title":"Race Face Turbine Handlebar","description":"\u003cdiv class=\"shopify-section pdp_hero_banner_section shopify-section\" id=\"shopify-section-template--15365836865618__pdp_hero_banner\"\u003e\n\u003cdiv id=\"pdp_hero_banner_template--15365836865618__pdp_hero_banner\" class=\"pdp-hero tier1\"\u003e\n\u003cdiv class=\"pdp-hero__content-wrapper position_bottom-left\"\u003e\n\u003cdiv class=\"pdp-hero__content\"\u003e\n\u003ch1 class=\"title\"\u003eTurbine Handlebar\u003c\/h1\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"shopify-section\" id=\"shopify-section-template--15365836865618__pdp_feature_block\"\u003e\n\u003cdiv aria-multiselectable=\"true\" id=\"accordion_7268149198930\" role=\"tablist\" class=\"feature-panels panel-group accordion accordion-flush\"\u003e\n\u003cdiv id=\"panel_2899f0ab-6b7b-48a1-ba53-c6708fc04126\" class=\"panel dark accordion-item\"\u003e\n\u003cdiv data-bs-parent=\"#accordion_7268149198930\" aria-labelledby=\"panelHead_1\" id=\"panelBody_1\" class=\"accordion-collapse  collapse\"\u003e\n\u003cdiv class=\"panel__inner\"\u003e\n\u003cdiv class=\"panel__background-image\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0618\/6795\/0307\/files\/turbine_bars_detail_1_pdp_05993c36-20a5-48de-a4f2-c0dcbc3a63ab.png?v=1711574644\" class=\"\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"panel__content top left\"\u003e\n\u003ch1 class=\"panel__header\"\u003eAll in the shape.\u003c\/h1\u003e\n\u003cdiv class=\"panel__body rte\"\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eThe new Turbine was fully redesigned, narrowing the stem clamp area to allow both a quicker taper and an earlier rise to hit our meticulously researched Goldilocks (GL) tune for compliance and comfort. GL Tune hits the sweet spot preferred by most riders; stiffer was too harsh, softer was too flexible.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"panel_93813cd3-1153-4ea2-91a3-d4c24233fe70\" class=\"panel dark accordion-item\"\u003e\n\u003cdiv data-bs-parent=\"#accordion_7268149198930\" aria-labelledby=\"panelHead_2\" id=\"panelBody_2\" class=\"accordion-collapse  collapse\"\u003e\n\u003cdiv class=\"panel__inner\"\u003e\n\u003cdiv class=\"panel__background-image\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0618\/6795\/0307\/files\/turbine_bars_detail_2_pdp_810094b2-e6e4-483d-968f-59b265afba7d.png?v=1711574644\" class=\"\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"panel__content mid right\"\u003e\n\u003ch1 class=\"panel__header\"\u003eLess trimming. More comfort.\u003c\/h1\u003e\n\u003cdiv class=\"panel__body rte\"\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eTrimming bars makes them stiffer and ultimately, less comfortable. Instead of making a single 800mm length and expecting riders to cut them down, we made six alloy bars in your size and rise, all hitting our GL Tune for reduced fatigue.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"panel_7ea462d5-3385-4f03-8aed-40cd6b43356d\" class=\"panel dark accordion-item\"\u003e\n\u003cdiv data-bs-parent=\"#accordion_7268149198930\" aria-labelledby=\"panelHead_3\" id=\"panelBody_3\" class=\"accordion-collapse  collapse\"\u003e\n\u003cdiv class=\"panel__inner\"\u003e\n\u003cdiv class=\"panel__background-image\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0618\/6795\/0307\/files\/turbine_bars_detail_3_pdp_ede0c66c-2af4-4aa9-a13b-412b9a53b3cf.png?v=1711574644\" class=\"\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"panel__content top left\"\u003e\n\u003ch1 class=\"panel__header\"\u003eOptimus alloy.\u003c\/h1\u003e\n\u003cdiv class=\"panel__body rte\"\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eWe used extremely precise aluminum engineering to optimize the flex profile of every Turbine bar variant. That meant changing the position, degree and rate of wall thickness variation, what we call internal butting. The result is a compliant bar with very high strength.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"shopify-section js-section__product-single\" id=\"shopify-section-template--15365836865618__main\"\u003e\n\u003cdiv class=\"product premium_product\" id=\"ProductSection-template--15365836865618__main\"\u003e\n\u003csection data-section-type=\"product-single\" data-section-id=\"template--15365836865618__main\" class=\"section  section--product-single section--template--15365836865618__main\" id=\"section--product-single-7268149198930\"\u003e\n\u003cdiv class=\"product__upper\"\u003e\n\u003cdiv data-product-id=\"7268149198930\" class=\"product-single product-single--classic product-single--text-default product-single--7268149198930 js-product-7268149198930 js-product-single\"\u003e\n\u003cdiv class=\"product__title container\"\u003e\n\u003cdiv class=\"inner\"\u003e\n\u003ch1\u003eArm pump stands no chance.\u003c\/h1\u003e\n\u003cdiv class=\"rte\"\u003e\n\u003cp\u003eTurbine is Race Face’s alloy answer to arm pump and hand fatigue. You can trust in Turbine to ride from dawn ‘til dusk and enjoy a consistently compliant feel in every width and every rise. Available in seven colors to customize your cockpit. And of course, Turbine is covered by our Lifetime Warranty, crashes included.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Race Face","offers":[{"title":"Black \/ 10mm rise 35 x 760mm","offer_id":55382418784630,"sku":"946-00-001-01","price":84.0,"currency_code":"GBP","in_stock":true},{"title":"Orange \/ 10mm rise 35 x 760mm","offer_id":55382418817398,"sku":"946-00-001-02","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Red \/ 10mm rise 35 x 760mm","offer_id":55382418850166,"sku":"946-00-001-03","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Blue \/ 10mm rise 35 x 760mm","offer_id":55382418882934,"sku":"946-00-001-04","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Stealth \/ 10mm rise 35 x 760mm","offer_id":55382418915702,"sku":"946-00-001-05","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Kash Money Gold \/ 10mm rise 35 x 760mm","offer_id":55382418948470,"sku":"946-00-001-06","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Purple \/ 10mm rise 35 x 760mm","offer_id":55382418981238,"sku":"946-00-001-07","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Black \/ 20mm Rise 35x760mm","offer_id":55382419014006,"sku":"946-00-002-01","price":84.0,"currency_code":"GBP","in_stock":true},{"title":"Orange \/ 20mm Rise 35x760mm","offer_id":55382419046774,"sku":"946-00-002-02","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Red \/ 20mm Rise 35x760mm","offer_id":55382419079542,"sku":"946-00-002-03","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Blue \/ 20mm Rise 35x760mm","offer_id":55382419112310,"sku":"946-00-002-04","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Stealth \/ 20mm Rise 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35x800mm","offer_id":55382420062582,"sku":"946-00-006-05","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Kash Money Gold \/ 40mm rise 35x800mm","offer_id":55382420095350,"sku":"946-00-006-06","price":84.0,"currency_code":"GBP","in_stock":false},{"title":"Purple \/ 40mm rise 35x800mm","offer_id":55382420128118,"sku":"946-00-006-07","price":84.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0535\/6896\/2742\/files\/946-00-001-01.jpg?v=1741978978"},{"product_id":"race-face-era-handlebar","title":"Race Face ERA Handlebar","description":"\u003cdiv class=\"shopify-section pdp_hero_banner_section shopify-section\" id=\"shopify-section-template--15365836865618__pdp_hero_banner\"\u003e\n\u003cdiv id=\"pdp_hero_banner_template--15365836865618__pdp_hero_banner\" class=\"pdp-hero tier1\"\u003e\n\u003cdiv class=\"pdp-hero__content-wrapper position_bottom-left\"\u003e\n\u003cdiv class=\"pdp-hero__content\"\u003e\n\u003ch1 class=\"title\"\u003eEra Handlebar\u003c\/h1\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"shopify-section\" id=\"shopify-section-template--15365836865618__pdp_feature_block\"\u003e\n\u003cdiv aria-multiselectable=\"true\" id=\"accordion_7268147494994\" role=\"tablist\" class=\"feature-panels panel-group accordion accordion-flush\"\u003e\n\u003cdiv id=\"panel_2899f0ab-6b7b-48a1-ba53-c6708fc04126\" class=\"panel dark accordion-item\"\u003e\n\u003cdiv data-bs-parent=\"#accordion_7268147494994\" aria-labelledby=\"panelHead_1\" id=\"panelBody_1\" class=\"accordion-collapse  collapse\"\u003e\n\u003cdiv class=\"panel__inner\"\u003e\n\u003cdiv class=\"panel__background-image\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0618\/6795\/0307\/files\/era_bars_detail_1_pdp_16159aab-0c1a-4313-a573-5ada59abfb30.png?v=1711568558\" class=\"\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"panel__content top left\"\u003e\n\u003ch1 class=\"panel__header\"\u003eShape the future.\u003c\/h1\u003e\n\u003cdiv class=\"panel__body rte\"\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eThe Era handlebar was designed from the ground up, narrowing the stem clamp area to allow both a quicker taper and an earlier rise to achieve our meticulously researched Goldilocks (GL) tune. GL tune is the sweet spot for compliance preferred by most riders; stiffer was too harsh, softer was too flexible.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"panel_93813cd3-1153-4ea2-91a3-d4c24233fe70\" class=\"panel dark accordion-item\"\u003e\n\u003cdiv data-bs-parent=\"#accordion_7268147494994\" aria-labelledby=\"panelHead_2\" id=\"panelBody_2\" class=\"accordion-collapse  collapse\"\u003e\n\u003cdiv class=\"panel__inner\"\u003e\n\u003cdiv class=\"panel__background-image\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0618\/6795\/0307\/files\/era_bars_detail_2_pdp_42314425-79e1-4bbd-b784-d9e84f9ef91e.png?v=1711568559\" class=\"\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"panel__content mid right\"\u003e\n\u003ch1 class=\"panel__header\"\u003eLess trimming. More comfort.\u003c\/h1\u003e\n\u003cdiv class=\"panel__body rte\"\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eTrimming bars makes them stiffer and ultimately, less comfortable. Instead of making only 800mm lengths and expecting riders to cut them down, we made six carbon bars in your size and rise, all hitting our GL tune for reduced fatigue.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"panel_7ea462d5-3385-4f03-8aed-40cd6b43356d\" class=\"panel dark accordion-item\"\u003e\n\u003cdiv data-bs-parent=\"#accordion_7268147494994\" aria-labelledby=\"panelHead_3\" id=\"panelBody_3\" class=\"accordion-collapse  collapse\"\u003e\n\u003cdiv class=\"panel__inner\"\u003e\n\u003cdiv class=\"panel__background-image\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0618\/6795\/0307\/files\/era_bars_detail_3_pdp_020a4ad2-20a2-4857-b9db-cc7c6d1ba063.png?v=1711568559\" class=\"\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"panel__content top left\"\u003e\n\u003ch1 class=\"panel__header\"\u003eStrength in numbers.\u003c\/h1\u003e\n\u003cdiv class=\"panel__body rte\"\u003e\n\u003cp\u003e\u003cspan class=\"metafield-multi_line_text_field\"\u003eWe took nearly 100 individual pieces of hand-laid carbon fiber and bound them using a toughened epoxy resin, with a specific layup for each bar variant. The result is the highest strength-to-weight ratio of any handlebar we tested.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"shopify-section js-section__product-single\" id=\"shopify-section-template--15365836865618__main\"\u003e\n\u003cdiv class=\"product premium_product\" id=\"ProductSection-template--15365836865618__main\"\u003e\n\u003csection data-section-type=\"product-single\" data-section-id=\"template--15365836865618__main\" class=\"section  section--product-single section--template--15365836865618__main\" id=\"section--product-single-7268147494994\"\u003e\n\u003cdiv class=\"product__upper\"\u003e\n\u003cdiv data-product-id=\"7268147494994\" class=\"product-single product-single--classic product-single--text-default product-single--7268147494994 js-product-7268147494994 js-product-single\"\u003e\n\u003cdiv class=\"product__title container\"\u003e\n\u003cdiv class=\"inner\"\u003e\n\u003ch1\u003eGive arm pump the axe.\u003c\/h1\u003e\n\u003cdiv class=\"rte\"\u003e\n\u003cp\u003eEra is Race Face’s carbon answer to arm pump and hand fatigue. Ride harder, ride faster and enjoy a consistently compliant feel in every width and every rise. To personalize your Era carbon bars even further, we made them in six eye-catching colors. And of course, Era is covered by our Lifetime Warranty, crashes included.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Race Face","offers":[{"title":"Stealth \/ 10mm rise 35 x 760mm","offer_id":55382420619638,"sku":"946-00-007-01","price":144.0,"currency_code":"GBP","in_stock":true},{"title":"Grey \/ 10mm rise 35 x 760mm","offer_id":55382420652406,"sku":"946-00-007-02","price":144.0,"currency_code":"GBP","in_stock":false},{"title":"Orange \/ 10mm rise 35 x 760mm","offer_id":55382420685174,"sku":"946-00-007-03","price":144.0,"currency_code":"GBP","in_stock":false},{"title":"Red \/ 10mm rise 35 x 760mm","offer_id":55382420717942,"sku":"946-00-007-04","price":144.0,"currency_code":"GBP","in_stock":false},{"title":"Blue \/ 10mm rise 35 x 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